Leading websites in the insurance sector in the UK 2024, by share of voice

Published by Daniela Coppola, Jul 11, 2024
In the United Kingdom, comparethermarket.com was the leading insurance website in terms of share of voice between April and June 2024, with approximately 15.7 percent. The websites gocompare.com and moneysupermarket.com followed with 14.47 and 5.62 percent, respectively.

Leading insurance comparison websites in the United Kingdom (UK) in the 2nd quarter 2024, by share of voice

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Release date

July 2024

Region

United Kingdom

Survey time period

Q2 2024

Supplementary notes

Insurance sector includes; business, health and life, home, auto, car and travel insurance.

*Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. The top 20 players in the chart have the highest share of voice across 16,456 search terms.

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Statistics on " Motor insurance in the UK "

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Customer perspective/specialties

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